Ways of using custom flash drives to promote your company

Flash drives will probably still be around even as the cloud storage gains popularity. This is because there are pros and cons of each. Therefore, as a company, you can still consider using promotional usb drives, personalized usb sticks gift, logo printed usb drives and branded flash drives for your marketing needs. 

Here's how you can do that: 

1. Bring them to trade shows: At trade shows, you meet people of all walks of life. Unfortunately, many companies exhibiting at trade shows have almost nothing valuable to offer beyond the sign ups, booklets and catalogs. You can change the game by pushing all your promotional materials inside a promotional usb drives, personalized usb sticks gift, logo printed usb drives and branded flash drives and then issuing them out to people who come to your booth or stand. They will find the item valuable and many will actually check the materials you stored in there. 

2. Give it away after presentation: No one would hate an additional free flash drive as an extra storage device. So you can actually store the a PowerPoint presentation inside the drive before going to give the presentation to a potential client or a team of potential clients. However, ensure you include other promotional items. After the presentation, hand over the drive to the potential client. 

3. Send a presentation in a flash drive: You will always have a hard time earning time with some clients -- it is normal. However, you can actually chase it up more nicely. For instance, instead of a cold call, put the presentation (and other promotional materials) in the promotional usb drives, personalized usb sticks gift, logo printed usb drives or branded flash drives and send it to the targeted person. When you follow it up, it might be a little bit warmer. 

4. Load and send samples of recent work: A potential client doesn't have to ask for samples before you can send. If you are a landscapers, house painter,  interior decorators, web designer, general contractor or re-modeler, you could actually scroll through your lists looking at potential buyers and then send samples of your work, whether they asked it or not. Just put it into a flash drive and send it. They will appreciate the free item that they can use as extra storage space. 

5. Share you business card at networking events: Yes a mere card may find itself on a recipient's table for several days unnoticed, but not so for promotional usb drives, personalized usb sticks gift, logo printed usb drives or branded flash drives that they find more valuable in their day to day operations. 

What makes a good logo for branding a USB stick?

Some companies already use personalized USB sticks or branded flash drives to promote their companies, goods and services. Personalized usb sticks gift can also be a nice way of appreciating a friend or colleague at the workplace. While logo printed usb drives or branded flash drives are great in performing their role of promoting companies, the difference lies in the quality of the logo and other things like size – which determines applicability of the drive. To clear our way regarding the size so we can move to the kind and nature of logo, it is advisable to offer flash drives of from 1 GB and above because storage needs are increasing daily even among students. 

We now discuss what makes a great logo that will make your branding and promotional campaign more effective:

1. Memorable logos: Creating a logo that can be remembered for a long time is the cornerstone of branding using promotional usb drives or branded flash drives. If the audience is able to remember the logo on the logo printed usb drives or at least the information or message seen, the campaign is successful.

2. Timeless: The idea of a logo being timeless means it does not tend to satisfy a given trend in time. The trick is to select a logo that represents the company mission, because that might not change even for a long period. Having a timeless promotional usb drives or branded flash drives means that you will not need to redesign the logo in the near future, which takes time and costs more money.

3. Personal: Personalized usb sticks gift are so great because they address the person more specifically. So, how are you addressing your audience? Is the logo tending to personalize or deliver custom and relevant messages to your audience? Of course, it is hard to achieve this when the target audience is large and the customer base is huge, but it is possible when the product or service targets only a small audience.
 
4. Appropriateness: Like personalized usb sticks gifts, logo printed usb drives should always carry appropriate messages. Appropriateness also refers to targeting your business niche and industry. It means getting a theme, fonts and colors that are more relevant to the company and industry in question. You need to decide whether to use cartoon caricature or formal logos depending on the industry you are in.